SXSW in Austin, Texas, is one wild experience. The panels are interesting if you can get into them and the booths at least in the outer halls are engaging, but it's the serendipitous lobby meetings that are ultimately the best part of the experience. I've had so many interesting conversations, including this one with Silicon Valley venture capitalist Guy Kawasaki.
Yesterday I watched as Kawasaki alternately grilled, gave a big, figurative wet kiss to, and then grilled again Google+ lead Vic Gundotra. Kawasaki is widely known in tech circles. He's been writing about technology for years and now runs a Web aggregation site, AllTop and still writes about tech. His latest is an e-book on Google+. It's questionable whether there's a need for such a book when the young social network still appears to be mostly playground for the tech-savvy and early adopters.
Though we once both worked at Ziff Davis (back in the early 1990s) Kawasaki and I had never met in person, so I introduced myself and then decided to ask him about the meaning of this social networking/statup/movie/music-and-more event in Texas. You can check out his answer in the video and then drop into the comments to let us know if Kawasaki got it right.
Editors' Note: The convention hall is extremely loud so it may be hard to hear Guy speak. Turn up your volume, if you can.
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The mobile wallet software was a sponsor at SXSW.
Guy Kawasaki talked with Google's Vic Gondotra.
HBO was giving out free coffee and offering bike rentals to promote their new show, The Girls.
HIghlight, one of the most talked-about apps at SXSW, had this rolling promo, a modified shopping cart.
HootSuite had their own promotional vehicle: a giant owl bus.
James Franco had a panel at SXSW to promote his new social service, but he didn't show to his own event.
Lets hope that FullContact doesn't make all its employees wear these hats.
Mashable is offering free empanadas to SXSW goers for lunch. Stop by the truck if you're in Austin!
Today Show also had a food truck at SXSW. It's a popular way for brands to promote themselves.
Pepsi has this cool social media and data board--its made up of 12 HDTVs with an analog scroller at the top.
Power is a precious commodity here--we're all gathered around the Belkin power pods at the Chevy Volt booth
@RobertScoble is a notable face at SXSW. Here he is with Ed Baig.
The lines on Friday to pick up badges were more than three hours long.
The crowds were filling up the Austin Convention Center as well.
Samsung's Genome Project lets you know how you're connected to the athletes at the Summer Olympics.
These lockers from AT&T hold chargers for all kinds of smartphones--and they look neat, too.
Yes, Austin is a weird place -- this was the setup at a food cart-go figure.
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