Although the Sharknado storm ravaged the Twitterverse last week, global information and measurement company Nielsen just revealed — perhaps contrary to popular belief — that the Syfy original movie was not the top social TV program last week.
It was VH1's Love & Hip Hop: Atlanta that stole the throne for the week of July 8.
The show's "Turnt Up" episode bagged 629,436 tweets, beating out competing reality shows Big Brother and The Bachelorette, as well as such heavyweight contenders as Catfish: The TV Show, Teen Wolf, Pretty Little Liars and WWE Monday Night RAW.
Although the Syfy flick (about a tornado that belches sharks on L.A.-area citizens) didn't make it to the top spot, Sharknado racked up more than 300,000 tweets during its July 11 broadcast and nabbed the crown for most-social TV program that night stateside. Twitter dissected the Sharknado phenomenon in a blog post Friday.
The week-long champion, Love & Hip Hop:, has had a history of hogging the social media spotlight. The series topped the prior week's charts and last year trended as the most social series of the summer (excluding sports) for all TV, according to data from social media business intelligence platform Trendrr.
Love & Hip Hop: Atlanta is a reality television series on VH1 that tracks the lives of several women involved in the Atlanta hip hop scene. The Atlanta iteration is a spin-off of the original Love & Hip Hop series, which debuted in March 2011.
Last week's "Turnt Up" episode had 38 trending topics (including #LHHATL, Head of Lettuce, #KirkCheated, Why is Bambi, Damn Bambi, Damn Rasheeda, Awww Rasheeda and Popcorn Hoe, among others), and the show was number one in social for all programs, per SocialGuide reports. Based on metrics released to Mashable, Love had 152,087 unique tweeters and 633,548 total tweets — these two numbers are the second highest the show has had this season. The first was the premiere episode.
Last summer, social activity for Love was up 302% over season two, per Trendrr. On average the show generated more than half a million social interactions per episode (555,157), the series earned more than 5.5 million social interactions (not including reunion episodes), females viewers dominated the conversation around the show all season long by producing 67% of all social interactions, and for last year's finale, 73% of viewers tweeted from their mobile devices.
Here's a three-minute recap of last week's "Turnt Up" episode:
And here are some Twitter highlights from viewers:
Do you AGREE or DISAGREE with @RASHEEDA? http://t.co/Wm5Ps4T7lg #LHHATL pic.twitter.com/7J2wJsyQKu
— Love & Hip Hop™ (@LoveHipHoppVH1) July 10, 2013
If I had a underage daughter she wouldn't be allowed to watch love and hip hop unless she proves to me her intelligence over powers it
— Sap (@TheRealSap) July 9, 2013
Watching Love and Hip Hop Atlanta. Wow...wow...and wow :-(
— Claudia Jordan (@claudiajordan) July 9, 2013
I will say the whole cast of Love and Hip Hop should get an HIV test to much flipping and flopping..
— Hydeia Broadbent (@HydeiaBroadbent) July 9, 2013
Love and Hip Hop should be named "Has-Beens and Groupies".
— Lakerella (@Lakerella) July 9, 2013
Love & Hip Hop Makes Mondays Better .
— IG: BBABY954 (@Bbaby954) July 9, 2013
This might be the best episode of Love & Hip Hop EVER
— Kid N Play (@GotSkin_InkItUp) July 9, 2013
I usually watch Love and Hip Hop in Atlanta until @cmpunk comes out on Raw.
— DOMINO Cliff Compton (@CliffCompton) July 9, 2013
In 20 minutes your TL will be invaded with tweets about Love and Hip-hop ATL
— Inky Cocaine™ (@InkyCocaine) July 8, 2013
ICYMI: @Rihanna used a #LHHATL screencap of @MsJoseline to shut down Chris Brown http://t.co/UeWGBt6SEZ
— VH1 (@VH1) July 8, 2013
What shows are your favorites to tweet about? Are you shocked Sharknado didn't take the top spot? Discuss in the comments.
BONUS: Shark Memes
Image courtesy of Syfy
No hay comentarios:
Publicar un comentario