This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Whether you want to impress a client or score a new job, it's vital that you stand out. But that doesn't always require big thinking sometimes the smallest details can be enough to get noticed. One easy way is to jazz up your email signature.
You can spice up your sign-off with different colors and fonts, but it's also important to showcase the many facets of your personality and skill set. Don't make email recipients search for your web presence provide links to your website and any relevant social media presence. Your email signature can give people a taste of your personality and the culture of your business.
That being said, you ought to keep the signature short and concise rather than including every single form of contact in your signature, stick with three. If anyone really wants to know more ways to get in touch with you, they'll likely be able to figure it out.
Here are six services that will help enhance your email signature. Have you gotten creative with your digital John Hancock? Let us know in the comments.
If you're looking for real-time updates in your email, SigBuzz offers live social integration. The service not only tracks the click-through rate of your signature, but also keeps track of all the clicks that your employees' signatures are generating.
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You can include a range of apps in your signature, such as your latest tweets, a QR code or your Pinterest page with WiseStamp.
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Tired of people messing up your name? Antvibes is a service that incorporates an audible signature -- a sound clip of your name.
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Although it's still in beta, Hancock.it is a good option for a company looking to streamline all signatures for a uniform brand message. The service puts one admin in charge of all signatures.
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For the code-savvy, this extension for Firefox and Chrome allows you to automatically insert HTML on up to four signatures per Gmail account. The live preview pane shows what your signature will look like as you edit the HTML.
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If you're willing to pay, Email Stationary offers more than just signatures. You can select from a number of email templates that will give your entire email a branded look.
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More Small Business Resources From OPEN Forum:
- Should Small Businesses Follow Everyone Back on Twitter?
- Are You Falling into the Pricing Trap?
- How to Innovate for Top Social Media Sites
Image courtesy of iStock, BeholdingEye
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