lunes, 19 de noviembre de 2012

Money-Saving Apps for Black Friday

Black Friday comes once a year and for most of us, once is enough. The sleep-sucking mega shopping day has morphed into a major shopping weekend. With the growing popularity of Cyber Monday, and brick-and-mortar retailers clamoring for a piece of the pie by offering deals all weekend, it has turned into a four day shopping extravaganza.

For those of you who plan to leave your Thanksgiving parties early to hit the stores at midnight, or maybe wake-up at the crack of dawn with a turkey hangover, you know how packed the stores can be with shoppers, but the deals make it worthwhile.

To make your shopping trip as efficient and hassle-free as possible, use these apps to find the items you're looking for and additional deals in the stores you visit. Compare prices to the same products online and purchase presents from your smartphone if you can't find them in-store.

SEE ALSO: 5 Free Android Apps to Help You Survive Black Friday

But not everyone thinks Cyber Monday and digital shopping will replace the Black Friday event. Adam Hanft, CEO of marketing firm Hanft Projects tells Mashable he thinks the spectacle of Black Friday won't be replaced with digital shopping, but apps will become part of the shopping event.

"There's no doubt that Black Friday apps will be quickly adopted by many consumers. But I don't foresee Black App-day replacing Black Friday anytime soon," he said. "Black Friday has always been as much about the social aspect, the participation in a national event (and competition) as much as it has been about getting the lowest price. It's about scoring a victory. If consumers were just human price comparison engines, they would wait till the season limps on a bit and pick off the best prices as they appear. But everything behavioral psychology tells us is that human beings are not rational economic actors."

Will you shop on Black Friday and will you shop in-store, in-app or both? Tell us in the comments.

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