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1. Dumb Ways to Die (Melbourne Metro)
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2. The Athlete Machine (Red Bull Kluge)
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3. An Unexpected Briefing (Air New Zealand)
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4. Call of Duty Black Ops 2 (Surprise) (Activision)
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5. I'm Really Proud of All of You (President Obama)
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6. Marilyn and Chanel N°5 (Chanel)
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7. Darth Vader: What Are You Going to Do Next? (Disney)
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8. Wink, Nod, Smile - Macy's presents "What's In Store?" (Macy's)
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9. Pulcino Pio (Radio Globo)
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10. The Journey (John Lewis)
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11. GoPro HERO3: Black Edition - Smaller, Lighter and 2X More Powerful (GoPro)
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12. Revenge Or Love Of Country (Mitt Romney)
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13. Don't Let Mitt Turn Back Time On Women (American Bridge and JCER)
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14. Ken Blocks's Gymkhana Five: Ultimate Urban Playground (San Francisco) (DC Shoes)
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15. Self-taught African Teen Wows M.I.T. (M.I.T.)
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16. Justin Bieber's 'Girlfriend' Fragrance (Eau De Parfums)
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17. Unlock the 007 in You. You Have 70 Seconds (Coke Zero)
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18. L'Invitation Au Voyage (Louis Vuitton)
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19. Two-Year-Old Dances the Jive (Dancesport Studio)
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20. Justin Bieber 'Girlfriend' Fragrance Commercial (Teaser) (Eau De Parfums)
The world of YouTube ads had a little bit of everything, from eye-popping extreme sports ads by Red Bull and DC Shoes to touching Christmas ads as well as three -- no kidding, three -- videos featuring Justin Bieber.
The most shared, though, was the imaginative infomercial created by Melbourne's public transportation authority to warn commuters of the dangers of crossing the rails or standing too close to the platform edge. Titled "Dumb Ways to Die," the ad features colorful fruit cartoons dying in the most unimaginable ways. The dark humor and funny delivery turns out to be a very effective way of saying "Just be careful."
Political ads make an appearance too, on the heels of the U.S. elections, and there are a few videos that were present in our previous list as well.
Thanks to our friends at Unruly for compiling this list.
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