Playing off the ratings and social-media success of the Real Housewives franchise, Bravo announced this week that it will launch "The Real Housewives Awards" as a 2013 digital initiative.
Fans of the six Real Housewives series will get to vote online in such categories as Best Supporting Agitator, Hottest Hubby, Most Coveted Closet, Best Heels and Most Desirable Destination Vacation. Winners will be revealed on Watch What Happens Live and in ads.
More details about the crowdsourced awards initiative will be unveiled closer to June, Lisa Hsia, executive vice-president of Bravo Digital Media, told Mashable.
Bravo executives made the announcement as part of its Upfront event, where it unveiled its programming and business plans to advertisers and press for this summer and fall. What's more, Bravo will launch 17 new shows, and bring back 18 unscripted series (listed below).
While Bravo remained hush-hush on specifics of its digital initiatives, the network did reveal some 2012 digital stats: Video streams on BravoTV.com, Bravo Mobile and the Bravo Now app are at an all-time high compared to previous years. BravoTV.com is averaging 5.1 million monthly unique visitors in 2013, an increase of 13% from the last quarter of 2012.
New Series
Below Deck, summer
The upstairs and downstairs worlds collide when this young and single crew, known as "yachties," live, love and work together onboard a privately owned extravagant yacht. Working and tending to the ever-changing needs of their demanding charter guests is not always smooth sailing.
City Sisters, fall
The series follows a group of single, up-and-coming movers and shakers in New York's elite circles of real estate, fashion, and media. These ladies are aggressive in their pursuit of personal and career goals, but in this cutthroat world where egos are high and the drive to succeed is even higher, success can come at a steep cost.
Courtney Loves Dallas
Breakout star Courtney Kerr of "Most Eligible Dallas" navigates the lively Texas social scene with her group of sassy, dynamic friends. She's out to rope herself the perfect southern gentleman, while trying to make a name for herself in the fashion industry, but Courtney quickly finds that taking the bull by the horn isn't as easy as it may sound.
Divorce Diva (working title)
When couples go from "I do" to "I don't," Vikki Ziegler is who they call to mediate, advise and divide their assets out of court. Why let a judge decide your fate when the Divorce Diva can cut through all the drama to determine who will get what?
Eat, Drink, Love, summer
Single, successful, beautiful and connected to the restaurant and food industry in Los Angeles, these ladies take on the traditionally male-dominated industry in their own way as they juggle a world where business always mixes with pleasure.
Extreme Guide to Parenting, fall
From spoiling and severe punishments to helicopter and new-age methods, this is parenting at its most extreme. Each episode gives a candid look at two different households with very unique styles of raising their children — and each family strongly believes their methods are superior.
Fashion Queens
This topical, fashion-based talk show features two of Atlanta's style elite, celebrity hairstylists Derek J and Miss Lawrence, and New York's fashion maven and media socialite Bevy Smith. The trendy, opinionated trio will cover anything and everything related to the world of fashion and beauty, including haute couture, celebrity style and unusual outfits from around the globe, giving their unique perspective on the trends, hits and misses.
The Kandi Factory, premieres April 9
Grammy-Award winner and multi-platinum songwriter Kandi Burruss of "The Real Housewives of Atlanta" helps 16 aspiring artists jumpstart their dreams of stardom. Burruss gives two protégés with no industry experience the opportunity of a lifetime — a shot at an original song release and music video produced by The Kandi Factory.
Newlyweds: The First Year, premieres May 6
From the moment they say "I do" to their one-year anniversary — for the first time ever, we see up-close, the first year of marriage. This groundbreaking series follows four diverse couples coast-to-coast, experiencing the daily trials and tribulations of their first 365 days of marriage captured by Emmy Award-winning and Oscar-nominated documentarian Lauren Lazin.
Property Envy, summer
The world's most exclusive, expensive houses are throwing open their doors to a panel of passionate property experts in this new panel talk show that explores the world of luxury real estate, cutting-edge home technology and trendsetting décor. Every week, our property and design-obsessed host and esteemed panelists will present the homes that give them "Property Envy."
Southern Charm
The notoriously closed society of Charleston, South Carolina unlocks the gates of their centuries-old plantation homes for a real-life look at how modern-day Southern aristocracy lives. Get charmed by the social scene, which is bound by tradition and ostentation unlike any other culture in America, through a group of the city's most charismatic gentlemen and their Southern belle equals.
Taking Atlanta (working title), summer
Atlanta just got even hotter, as this group of ambitious young go-getters on the cusp of realizing their dreams, work hard, but play even harder. They are shaking up the city's fashion, music, hospitality and real-estate scenes.
Thicker Than Water: The Tankards, fall
This docu-series follows former professional basketball player turned popular gospel singer/recording artist and minister Ben Tankard, his blended family and their journey in expanding the family fortune. From music-producing to NBA life-coaching and motivational speaking, this business-oriented family strives to keep on top of their game, but finds their true passion lies in ministry.
Two Fit Girls (working title)
It's crunch time for best friends and business partners Katrina and Karena, the fearless duo behind Toneitup.com. While some entrepreneurs have a business plan, these girls use their "street smarts, not book smarts" to push themselves and their brand to wild extremes.
Ladies of London (working title)
Set in the glittering, class-conscious city of London, this new series follows a group of elite British socialites and American expats enjoying the upper crust of the high-society world. And while these Brits and Americans all live in the same city, have been married to rock stars, dated royalty, are darlings of the paparazzi and enjoy wealth beyond belief, they are still culturally, worlds apart.
Princesses: Long Island, premieres June 2
Meet members of the "boomerang generation" — six young women from Long Island who return to their pampered lifestyles in the comfort of their parents' estates and at the expense of their fathers' bank accounts. This new docu-series offers a window into their unique family dynamics and personal lives filled with labels, luxury and love trials.
100 Days of Summer
This young, successful Chicago "it" crowd are working the boardrooms and the bedrooms, eager to make a name for themselves, find love and succeed at any price. With a social circle made up of best friends, former lovers and current lusts, things are bound to get interesting.
New Scripted Projects in Development
Girlfriend's Guide to Divorce
Based on the book series by executive producer Vicki Iovine, this one-hour dramedy follows a best-selling author of a self-help book series who is secretly hiding her separation from her husband, as she starts to navigate her life as a single woman in her 40s in Los Angeles. She starts to side with and take advice more often from her divorced friends rather than her married ones, and it leads her to some unexpected and life-changing experiences.
Heiresses
Based on the upcoming novel by Sara Sheperd (Pretty Little Liars, The Lying Game), this one-hour drama follows one of the most prestigious and wealthy families on the Upper East Side who have built their entire fortune on the business of diamonds. Due to a clause the grandfather placed in his will, only his granddaughters are set to inherit his massive fortune … these are the heiresses. After the death of their cousin, the remaining heiresses try to figure out if the family curse is real or not, (and if not, who killed their cousin), and more importantly, which one of them is next on the hit list?
High and Low
This period drama takes us through the worlds of 1980s' art, food and Wall Street through the eyes of rival brothers from two different mothers, who open a restaurant together, forcing the two estranged families to finally deal with the years of resentment between them. The show focuses on the lives of the people who work at the restaurant, are discovered at the restaurant and the mysterious woman at the center that tears the brothers apart.
New Unscripted Projects in Development
Ivy League Confidential (working title)
When money is no object and you want to make sure your child gets accepted into one of the top universities in the world, what else do you do but hire the country's best college-admissions consultants. This show follows a group of four elite college-admissions consultants in New York and Los Angeles, as they deal with over-the-top, pampered clients (both the parents and the children) that, unfortunately for our counselors, expect nothing but Ivy-League results.
America's Best Restaurant (working title)
Modeled after UK hit "Ramsay's Best Restaurant" and from executive producer Gordon Ramsay, this show is a new food competition series that travels across the country and tackles the food world from a wholly different direction: the restaurants. Sixteen of the nation's best restaurants, representing all variety of cuisines, will compete against each other on their own turf to find out who truly provides the best all-around, top-to-bottom restaurant experience, and deserves to be crowned as America's Best Restaurant.
Rich People's Problems (working title)
When the rich and famous of Atlanta have a dispute, they know that only one lawyer will deliver some cold, hard justice: Phaedra Parks of "The Real Housewife of Atlanta." Whether it's friends battling over an $8,000 loan or accusations of stolen Chanel handbags or confusion over a prenuptial agreement and whether it entitles you to two or three live-in staff members, the rich certainly have an odd sense of what qualifies as a problem in today's world. Phaedra will be there to help them sort it all out.
Returning Series
Flipping Out season
Tabatha Takes Over
Million Dollar Listing Los Angeles
Top Chef Masters
Million Dollar Listing New York
Shahs of Sunset
The Real Housewives of Miami
Chef Roble & Co
Vanderpump Rules
Interior Therapy with Jeff Lewis
Don't Be Tardy…
The Real Housewives of New Jersey
The Real Housewives of Beverly Hills
The Real Housewives of Atlanta
The Real Housewives of New York
Top Chef
Inside The Actors Studio
Watch What Happens Live
Image via Craig Barritt/Getty Images
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