It's been another good month for ads going viral on YouTube. We've seen videos that made us smile, laugh, and reflect but above all, many have been delightfully creative and well executed.
Unruly Media's roundup of the most shared ads in July include some familiar creations, such as GEICO's "Happier than a Camel on Wednesday," which is still occupying the first spot. Other popular ads, such as the Melbourne Metro's "Dumb Ways to Die" and Kmart's cheeky "Ship Your Pants" continue making the list.
See also: The 20 Most-Shared Ads of 2012
There are also some new stars among the viral videos, such as O2's hilarious jab at cats' immense popularity with its "Be More Dog" video, and the intense video of Mos Def subjecting himself to force feeding practices used at Guantánamo Bay.
Check out the videos above, and tell us which ones were your favorite, or whether we missed your favorite commercial in July.
Homepage image: YouTube, O2 UK